At the same time the tools and practices used to do so are forever changing with new technology, new apps, and new capabilities.Īt the beginning, for example, I was so confused about doing brand deals or sponsored ads. It’s a constant learning curve as the idea of making money off a social media presence is still a relatively new concept. Learning the business side of the content creator space has been a constant self-education in the entertainment industry. Not only can you make money by making videos themselves but also by licensing them out to these companies for them to use on their own social media pages. I’ve worked with some major companies over the past three years including Dunkin, Airheads, Warner Brothers and more making content for their social media campaigns and promoting products/services. There are brand deals, merch products, YouTube ad sense money, etc. That still is the #1 overall goal but about a month after my video went viral I did start to realize there were many avenues to make money as a content creator. Making videos as a content creator started as a way to make people laugh and also to utilize my creativity and turn all my ideas into actual finished products and content. Have you been able to do so and if so, can you share some of the key parts of your journey and any important advice or lessons that might help creatives who haven’t been able to yet? Christine, thanks for taking the time to share your stories with us today Earning a full time living from one’s creative career can be incredibly difficult. We recently connected with Christine Juhas and have shared our conversation below.
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